Week 1: A New Journey Begins

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Hi, I’m Ranya! I’ve recently started an exciting internship at the Digital Summer Clinic, partnering with Ann Arbor SPARK! Digital Summer Clinic offers internships to college students and recent grads in Southeastern Michigan. Interns work in teams of two with local startups at Ann Arbor SPARK's high-tech incubator, gaining practical experience in digital marketing and tech through hands-on projects This week marks the beginning of my internship journey, and I’m thrilled to share my experiences with you!

I’m excited to share that I’ve been matched with Xondas, a company founded by University of Michigan researchers specializing in wireless power transfer technology. At Xondas, my role involves developing their website and creating compelling case studies and graphical content based on their past projects. These materials will be integral to our marketing efforts as we engage potential customers. Additionally, I’m researching the best forums and social media platforms to enhance our outreach strategy.

In this internship, my objective is to refine the user experience and user interface design of the website. I'm actively learning how to tailor the website's interface to enhance user engagement and satisfaction, while also ensuring it meets the specific needs and objectives of the business. This hands-on experience is crucial for creating intuitive and effective digital platforms that resonate with users and support business growth.

I had the opportunity to visit Xondas’ lab in Ann Arbor and enjoy a team dinner, which has further fueled my excitement to dive into our projects. 

For me, this internship is all about learning and using my skills in user-centric design to make meaningful contributions.

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