Week 4: Design Progress & Research

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Week 4 of my internship with Xondas has flown by! With only six weeks left, things are moving quickly. This week, my partner and I began sketching and designing high-fidelity prototypes for the Xondas website. We made sure to keep the company’s objectives and goals in mind, implementing them throughout our design process. We considered how many pages to include and what type of content to add. Our goal is to meet the company’s needs while ensuring the site is user-friendly, easy to navigate, and up-to-date with industry trends.

We had a meeting with the Xondas team to present our high-fidelity designs, and they were well-received! They provided some valuable feedback on areas for improvement. One challenge we are facing is finding the right wording to align with how Xondas wants to present itself. We plan to work through this with the company's guidance.

Additionally, my partner and I researched how to reach potential customers for Xondas. After thorough research, we concluded that social media platforms like LinkedIn and possibly Facebook are the best options. Creating content for these platforms can increase credibility, engagement, and visibility, as more people see it when others like and share it. We suggested that we could take on content marketing for Xondas to help reach this goal.

Overall, sketching and receiving feedback has been a valuable learning experience. Our next steps are to start building the website and possibly begin sketching ideas for content.

Also this week, I've successfully finished the Google Analytics course and passed the exam, earning my certification in Google Analytics. 🥳🎉

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